How to Make Custom Hoodies for your Brand (& Great Examples)

Posted on August 30, 2021 // All, Branded Merchandise

Putting your company logo on promo items, including custom hoodies, is a great way to advertise your brand and raise awareness of your business

We hear your needs and that’s why we’ve created a concise guide on how to create your very own, personalized hoodies for your business.

Additionally, we’re gonna show you inspiring examples of custom hoodies, some from companies and artists you already know, including:

  • Katy Perry
  • Dua Lipa
  • Google

Without further ado, we are jumping right into it.

Table of Contents

20 Types of Custom Hoodies

7 Custom Hoodies Examples to Get Inspired By

How to Make Your Own Custom Hoodies

20 Types of Custom Hoodies

According to a 2020 study by ASI Central, a piece of promotional outerwear will generate around 6100 impressions over its lifetime

Image Source: ASI Central

The high number of impressions generated by a single piece of promotional apparel really shows us how efficient it can be to create custom apparel for your business, in terms of promoting business

Having that said, let’s get deeper into the different types of hooded garments you might want to customize with your company logo. 

Type #1: 2-in-1 Hoodie

We are kicking off our list with a rather special promotional garment. 

The first type is basically a two-in-one hoodie, which means that it’s a hoodie that can be turned into another item as well.

Image Source: S&S Activewear

This particular object works both as a hoodie as well as a drawstring bag, which is a very popular type of promo backpack

A convertible hoodie is all your company needs to make sure that your swag is going to be used and appreciated by your clients or employees for a long time.

Type #2: Fleece Hoodie

A fleece hooded sweatshirt is an all-time classic that we couldn’t miss mentioning.

Image Source: S&S Activewear

What’s great about a fleece pullover hoodie is that it can be customized in loads and diverse ways to fit your brand’s style.

Additionally, there are almost no limitations in terms of the decoration and promotional elements you might want to add to it.

Plus, because fleece is very warm and cozy, you could definitely consider adding one of these in a Christmas gift basket for your employees. 

Type #3: Cropped Hoodie

The third item on our list is the cropped hoodie.

Image Source: S&S Activewear

Ideal for spring and summer adventures, the cropped hooded sweatshirt is a more feminine and stylish alternative to the classic hooded sweatshirt.

Author’s Tip: Given that cropped tees and other apparel are generally trending, we highly recommend adding one of those in your company swag store.

Type #4: Full-Zip Hoodie

Yet another type of hooded sweatshirt you could consider customizing with your company logo or motto is the full-zip hoodie

Image Source: S&S Activewear

The zip makes the garment all the more practical and allows the wearer to easily remove it when they need to.

A zip-up custom hoodie can be worn as outerwear when the weather is mild, which basically enhances the garment’s efficiency in promoting the business and brand it features.

Type #5: Quarter-Zip Hoodie

Similar to the idea we just discussed, a quarter-zip hoodie is another hooded garment that people love wearing because of its practicality. 

Image Source: S&S Activewear

Quarter-zip hoodies make great and warm jackets that can be worn with casual as well as  more sporty outfits. 

Moreover, like all others in this list, there are almost no limits in terms of customization which means that you have all the creative freedom you need to showcase your logo and branding elements in the best way possible.

Type #6: Sherpa-Lined Hoodie

A sherpa-lined hoodie is another great choice for a custom sweatshirt. 

Image Source: S&S Activewear

The list of clothing companies that add sherpa-lining in their garments is long and the reason mostly lies in the simple fact that people love both the way it looks and feels. 

You must admit, it feels soft and cozy; two elements that’ll increase the chances of people wearing your swag more often. 

Author’s Tip: There are different qualities in terms of sherpa-lining. Make sure to choose high-quality lining that’ll make your pieces look and have a better texture for a longer time.

Type #7: Eco-friendly Hoodie

If you’ve been reading our blog, then you probably know that we’re into eco-friendly swag.  

Thus, an eco-conscious hoodie option couldn’t be missing from our custom hoodies list post. 

Image Source: Trimark

What makes this one different from others in this post?

The fact that every time you buy one of these hoodies, the company that makes them plants ten trees.

Image Source: Ten Tree

Yes, it might sound crazy, but every item plants ten trees!

Plus, these are ethically made with the comfiest and softest blends, such as organic cotton and recycled polyester fibers.

Type #8: Hooded Rain Jacket

A hooded rain jacket is a promotional item any company could customize and give away. 

Image Source: S&S Activewear

It can be anything from heavyweight to midweight and lightweight, depending on the materials and fabrics you’re going to choose. 

Either way, we love a good hooded rain jacket and we think it’s totally necessary, especially in cities that generally have wet weather.

Type #9: Ombre Hoodie

Hoodie type number nine is the ombre hooded sweatshirt

Image Source: S&S Activewear

It’s fun and stylish and you can use it to make any sort of color combinations you want. 

That’s a really great feature, especially if you consider that you can add your company colors, thus enhancing the promotion of your brand in a subtle but visually powerful way. 

Type #10: Raglan Hoodie

We’re at the middle of our list of custom hoodies. 

The tenth type of pullover hoodie you can personalize and share with your employees, clients, or social media audience is the raglan hoodie. 

Image Source: S&S Activewear

In case you haven’t heard of it before, the word raglan refers to the special sleeves that these pieces of clothing feature.

More specifically, a raglan sleeve is one that goes in one piece all the way to the collar. 

Plus, it leaves a diagonal seam from the collar to the underarm. 

It gives a unique look to the person wearing it, doesn’t it?

Type #11: Tie-dye Hoodie

With tie-dyed garments featuring in the catwalks of several fashion brands around the world, it’s clear that a tie-dye hooded option is a must. 

Image Source: S&S Activewear

Tie-dye is beautiful, unisex, and usually very fun to look at. 

For that reason, such a hooded sweatshirt could particularly work as a gift for your employees’ kids. 

Type #12: Water-resistant Hoodie

We’ve already talked about a hooded rain jacket, but haven’t yet shown you how a water-resistant hoodie might look. 

Image Source: S&S Activewear

This one is usually not as heavy as a raincoat and it can be very useful for jogging in the pouring rain. 

Additionally, it features a quarter-zip which makes it very practical for outdoor activities.

Type #13: Toddler Hoodie

A special toddler hoodie is a thoughtful and cute way to show your appreciation to your clients or employees. 

Image Source: S&S Activewear

Giving a gift to their kids will help you show that you care about their personal life and you want them to know that you care about their happiness. 

Author’s Tip: Make sure to use high-quality fabrics when creating personalized hoodies for toddlers to minimize the risk of skin rash on their sensitive skin.

Type #14: Hoodie with Thermal Lining

For cold weather, a hoodie with a thermal lining is ideal. 

Image Source: S&S Activewear

Who doesn’t feel great wearing a thermal lining jacket on a cold winter day, right?

Wouldn’t you want your company to be the one that gives people this priceless feeling of comfort?

If yes, then this hooded jacket is the way to go. 

Type #15: Hooded Dress

Longline t-shirts and hooded dresses are two of the most popular streetwear garments. 

Image Source: S&S Activewear

They’re very comfortable and stylish, which makes them great for many different occasions, such as a walk to the park or going skating. 

We love them because they’re very trendy for those who want some more unique hoodie styles in their wardrobe. 

Plus, like all items in this list, you can add your own designs to them to create fabulous printed hoodies. 

Type #16: High Visibility Hoodie

Our sixteenth item is the only one on the list that wouldn’t work for any occasion. 

It’s a hi-vis hoodie. 

Image Source: S&S Activewear

A high-visibility hoodie is generally more suitable for construction company workers than as a gift to conference speakers for example. 

Make sure to choose durable and protective materials that’ll allow the wearers to wear this promo item safely. 

Type #17: Sleeveless Hooded T-Shirt

Even though most hooded garments usually come with long sleeves, there’s also a sleeveless or a short sleeve option that looks quite cool.  

Image Source: S&S Activewear

A sleeveless customized hoodie can make an ideal summer promo item that companies can use to take their swag bags to the next level. 

Plus, this one isn’t as common as the rest of the hoodies we’re looking at, which means that it draws more attention. 

Having that said, you can consider a sleeveless hoodie for your next fundraiser when you’d want to bring attention to an important cause.

Type #18: Hoodie with Gaiter

If we’d shown you this garment a few years ago, you’d probably have seen it in a different way. 

A hoodie with a gaiter, up until recently, would exclusively fit on our list as a winter promo gift. 

Image Source: S&S Activewear

However, because of the covid pandemic we’ve been going through since 2019, a pullover with a gaiter attached to it can also work as a face covering, an alternative to the cotton face mask

Useful, isn’t it?

Type #19: Hooded Poncho

A great custom hoodie design you could consider adding to your swag list is the hooded poncho; a great promotional Christmas gift

Image Source: S&S Activewear

It’s very cozy and can be worn either as a top or as outerwear on top of other pieces of clothing. 

Author’s Note: Because a poncho can be a love/hate situation, don’t include it in your swag boxes unless you know the recipients are going to like it. Instead, make it available in your online swag store, alongside your other promotional products, and let people choose it on their own.

Type #20: Cut-Out Hoodie

Last but not least, it’s the cut-out hoodie that features cut-out elbow detailing. 

Image Source: S&S Activewear

Apart from the cut-out detailing, the rest of the hoodie is like any other hoodie pullover. 

With cut-out sweatpants being seen out and about lately, we understand that these details are here to stay. 

We’ve seen the different types of hoodies, but haven’t yet seen examples of companies and artists that have customized and circulated hooded garments. 

Let’s get into it. 

7 Custom Hoodies Examples to Get Inspired By

We’ve seen 20 different types of hooded garments that you can consider customizing depending on your merchandise needs. 

There’s clearly a wide variety of types that companies and professionals who wish to create promo items for their brand can take advantage of. 

The examples that follow will help us visualize how well-known brands and artists are making the most of the various types of hooded clothing items as well as making use of diverse customization options. 

Here we go. 

Custom Hoodie #1: Google

We’re starting our list with a minimalistic zipped hoodie created by Google and sold in the company’s online store. 

This first example is quite typical in terms of the material as well as the way the company’s logo is featured at the front of the zipped sweatshirt.

Custom Hoodie #2: Dua Lipa

Our second example is one that’s unique and more elaborate in terms of the branding elements it features. 

More specifically, this hoodie, found at the Dua Lipa merchandise store, features the singer’s name on the left sleeve as well as the name of her new album on the right one. 

Plus, it looks like the creators have also used screen printing to decorate the hoodie with an iconic Dua Lipa photo at the front. 

Custom Hoodie #3: HeartKids

Using custom t-shirts and hoodies to raise money for an important cause is quite a popular thing to do. 

Image Source: Instagram

In this case, it’s Heart Kids, a special place that supports young people with childhood heart disease, that created a hoodie that gets the message across

To be able to help at every step of the challenging heart disease journey, the organization needs funds which they can get, among other ways, by donations they can acquire through selling merchandise. 

Custom Hoodie #4: Noah x Keith Haring Foundation

Similar to the one we just discussed, here’s yet another example of an organization creating a limited edition hoodie to raise awareness and funds for an important cause

Image Source: Noah NY

This time, it’s the brand Noah that partnered with the Keith Haring Foundation to raise money for the Save the Children Foundation which supports and helps the lives of children in terms of healthcare and better education.

Custom Hoodie #5: Katy Perry

A cropped Keep on Dancing hoodie can be found at Katy Perry’s online store

As you can see, this one features a motto as well as the artist’s name, giving Perry’s fans all they need from a merch item. 

Custom Hoodie #6: Disney

Our second to last example comes from Disney, a company that’s known for consistently creating amazing swag for its audience

Disney’s long history of movies, stories, and different hilarious characters can be seen on the brand’s swag. 

The hero whose image is printed on this hoodie is no other than Stitch, from Lilo & Stitch, who resembles a blue koala.

Custom Hoodie #7: Manchester United

Last but not least, it’s not just artists and companies that customize hoodies of all types. 

Sports teams are also in the game of sharing personalized items with their audience. 

The one you see above is a toddler’s hoodie by Manchester United Football Club. 

We can only assume that there’s no football fan who wouldn’t want to get such a custom hoodie for their toddler with the logo of their favorite team on it. 

We’ve reached the end of our list of customized hoodies examples. 

Keep reading to find more about getting into the custom hoodies creation process. 

It’s as easy as 1, 2, 3…

Let’s dive into it. 

How to Make Your Own Custom Hoodies

You now know everything about different types of custom hoodies, how they look, and how others have used them. 

All that’s left to know is how to actually create your own custom clothing in five simple steps. 

Let’s get started. 

Step #1: Find a swag supplier you can trust

The first and most important step in the process of making your own hoodies is to find a swag supplier you can trust. 

A reliable vendor will help you make the best decisions in terms of the types of products you need as well as will give you a very clear idea of how the products you’re going to order will look with your branding added. 

For example, what we do for our clients to make sure they’re happy with the result is that we create product mockups which we share with them. 

This allows us to be sure that we’re going to make our clients happy and also gives them the opportunity to make all necessary changes before they get to place their order with us. 

As simple as that!

Step #2: Choose the type of hoodie you want to personalize

As we’ve said before, a reliable swag supplier will help you choose the right type of merchandise

In terms of custom hoodies, it’s essential to choose among the various types of hooded items – yes, the ones we discussed a little earlier – the ones that fit best with your swag needs. 

For example, if you’re building welcome kits for your new hires, you might want to do so with some simpler types and avoid the more trendy ones like the cut-out hoodie or the sleeveless one. 

That’s because you still don’t know much about your new hires and you don’t want to give them something that’s not their style. 

Better to be safe than sorry!

Similarly, if you’re creating kits with travel products, there’s no point in adding a sherpa-lined hoodie sweatshirt that will take up lots of space in someone’s luggage. 

Instead, you should go for a tie-dye or a raglan hoodie that’s comfy and stylish at the same time. 

A simple way to choose a hoodie type is to go to our Swag Pack Builder and scroll down to the Apparel category which you can find on the left-hand side of your screen. 

There you’ll find various types of classic t-shirts, crewnecks, and jackets, as well as hoodies from which you can choose. 

Before we get to the next step we also need to note that picking the right hoodies is also about choosing the right brands

Here are some of the most famous brands that sell hooded garments ready to be customized and we’re generally working with… 

  • Gildan
  • American Apparel
  • Ecosmart
  • Hanes
  • Bella + Canvas
  • Under Armour
  • Nike
  • Independent Trading
  • Sport-Tek
  • Jerzees Super Sweats
  • Camo

… and so on and so forth.

Similarly to choosing the best hooded garments, you might also want to consider what the best fabric is going to be. 

These are some of the most common:

  • Cotton
  • Fleece
  • Nublend
  • Polyester

To mention a few. 

Keep reading to find the next step of the process.

Step #3: Take extra care of how your logo is going to look

The third step in the process is to take extra care of the way your logo is going to look on your hoodies

You might be going for embroidery or digital printing, that’s entirely up to you. 

Either way, our advice is that you make sure that the type of fabric you’ve chosen can actually work well with your logo. 

For example, a heavy blend hoodie that’s made of 50% cotton fabric and 50% polyester can get both an embroidered and a screen-printed logo whereas a thinner fabric might be better for screen printing in order to avoid damaging the fabric with embroidery.  

To make sure that your logo looks right, you can simply upload it to our Swag Pack Builder:

Once it’s uploaded, you’ll be able to see it in your swag order summary, exactly as shown in the screenshot above. 

You can then scroll down the page to see how the apparel items look with your logo on them. 

Moving on. 

Step #4: Decide on the quantities you’re going to need

After having decided on the type of hoodie as well as brand and fabric, you’re ready to start thinking about quantities

First of all, you need to know whether the supplier you’re working with has a minimum order requirement. 

Moreover, you need to think in a practical way. 

For instance, if you’re thinking about sharing branded hoodies at a conference or event, you generally need to go for bigger quantities. 

Make sure to think about your occasion and also ask your swag expert for advice in terms of quantities

Step #5: Review and place your order

The final step, after you’re done with the previous ones, is to review and place your order.

While reviewing your order, make sure to go through the details and take extra care of your products in terms of their colors, sizes, logos, mottos, and so on and so forth. 

The more time you spend reviewing your order, the higher the chances of creating swag you’re happy with and proud of. 

When you’re done reviewing your choices, you can place your order and also provide us with your contact information:

At this stage, you’re not committing to an order. 

You’ll have to wait until you get the mockups for your chosen products and move forward with the payment process as soon as the mockups are received and reviewed. 

It’s as straightforward as it can get. 

Let’s close this post with some final thoughts.

Now Over to You

You’ve made it through the end of our guide. 

In this post, we’ve talked about custom hoodies that are great swag items all companies and professionals can customize and use. 

We’ve taken you through the various types of hooded items and also shown you examples of artists and companies you already know.

If you can’t wait to create your own custom hoodies, make sure to leave us a message below and we will get back to you with ideas and tips. 

Good luck creating your own cool branded hoodies!

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